I have always been drawn to the simplicity of HF's vision: bringing people together to enjoy the pleasures of fresh air, stirring landscapes and great company. I love striding out on green hills under big skies and thank HF for helping me discover marvellous new parts of the U.K. as well as great walks abroad. Holidaying with HF is frequently inspiring, sometimes exhausting but always fun. I would like these simple outdoor pleasures to be on offer to future generations. It's vital to support our unique organisation as it adapts to a rapidly changing world whilst keeping its core values and vision intact.

I believe that what HF has to offer is really special. I have been a member for over 10 years, have visited virtually every one of our UK houses, been on European and Worldwide holidays. I love walking, from Nepal and New Zealand to special places in the UK. HF provides an extra dimension adding friendship, fun and good food to the mix.

I discovered HF 13 years ago. I was impressed by the good organisation of my first HF holiday, in Slovenia, and many since, in the UK and abroad, including recently my first long-haul HF Holiday. I was attracted by HF's co-operative character - borne out by our highly skilled leaders, team and fellow guests as well as the invariable atmosphere of friendliness and helpfulness on holidays.

I am a relative newcomer to HF Holidays, joining in 2013, but I have felt at home from the start. I love the ethos of a member owned business that focuses on satisfying the needs of its members. I have taken a number of HF Holidays in the UK and Overseas and enjoyed both experiences. The one constant factor has been the quality of our volunteer leaders and we need to ensure that this important element is at the heart of our future plans.

Cheryl first experienced HF Holidays as a guest over 10 years ago and has first-hand knowledge of a variety of our holidays across the world both as a guest and leader. In her second term as a director, she has been Chair of the Board for the last 3 and a half years where she has helped guide this much loved organisation. Additionally, she is a member of Board working groups covering Finance and Estates, Strategy, and Chairs the Governance Committee. A background of business consulting within financial services organisations also provides expertise in delivering value for money, membership engagement, and evolving the Society for future generations to enjoy.

David has been part of HF Holidays for over 35 years in many roles and most recently as CEO. He has led holidays, enjoyed visiting all the UK country houses including many family breaks when his children were younger. He loves the outdoors and meeting people. His favourite walk is hard to choose but Cat Bells holds special memories. He has completed the Pennine Way but in separate weeks over three years. He hopes to expand his horizons with more visits overseas, especially to HF Holidays' European locations.

Emma has been advising co-operatives and mutuals of all sizes on all aspects of governance for over 20 years. As the head of the Co-operatives UK Advice Team she leads on our chargeable services work and, alongside the rest of the team, provides a range of bespoke governance advice and solutions. Emma is the author of the Co-operative Code of Governance and specialises in offering expert advice to co-operative boards. She is Co-operatives UK's Interim Society Secretary and was previously the interim secretary for HF Holidays.